If you like whiteboarding, IdeaPaint is a dream come true. It is also a successful start-up founded by three Babson College undergrads in 2005. The concept for IdeaPaint came while Jeff Avalon, John Goscha, and Morgan Newman where involved in an intense brainstorming session but had to keep erasing the whiteboard to fit new ideas (hate when that happens). For three years, with help from chemists, they invented a durable, smooth, and nonabsorbing paint.
The product was first marketed in 2008 at a NeoCon home-furnishing trade show, where it won its Innovation and Gold Awards. The three founders, all mid-twenties, were first successful in raising angel investment while at college still, and recently raised $5 million from Breakaway Ventures of Boston.
beeaaauuutiful Blog…