Feb
07

This year’s Super Bowl infamous ads companies are a bit different this year. Not like in years past with pepsi…etc. Who have decided to take the millions of dollars spent on Super Bowl ads and gear it towards viral and social marketing campaigns. Guess what… it payed off big time!

Look below to see who is changing the face of EXPENSIVE SUPER BOWL ADVERTISING. Hope it is profitable for them…

CHRYSLER will be the only U.S. automaker to advertise in this year’s Super Bowl, forking over millions of dollars to restore its image following its bankruptcy and the federal bailout that followed.

“What better way to illustrate to our customers that we are still here than to air on the Super Bowl, which is not only watched for the game, but also for the advertising spots,” said Chrysler spokeswoman Dianna C. Gutierrez.

HYUNDAI released a few of there 5 spots early to get a social census of which people liked best.  This one below is what we believe won the contest!

GOOGLE

Now, here’s the thing: this ad, from Google’s “Search Stories” YouTube channel, is from back in November, but John Battelle says he’s got a source telling him that ‘Parisian Love’ is the one that will air tomorrow night, during the third quarter of the SuperBowl. Either way, Google’s Eric Schmidt tweeted that he couldn’t wait to watch tomorrow, in addition to something about “hell freezing over.” So… that’s the first good reason we’ve heard to tune in. You with us?

The Census Bureau

WHAT IS THE WORLD COMING TO WHEN THE GOVERNMENT HAS A SUPER BOWL AD????!!!

Faced with record levels of red ink into the foreseeable future, Washington is spending $2.5 million to create buzz for the census — by advertising during the Super Bowl.

The Census Bureau is hoping to exploit the strong ratings from this annual attraction, aiming to get more participation from people who now seem disinclined to mail back a government questionnaire or even answer the door.

Census officials call it a good investment, saying the front-end costs of purchasing the ads can be quickly recouped if they succeed in encouraging people to mail back their census forms. A recent poll found nearly 1 in 5 residents said they may not fill them out, mostly because they were unfamiliar with the census or weren’t interested.

The government relies on the census not only to learn about Americans and their lives but also to parcel out federal dollars and, as required by the Constitution, to determine the number of U.S. House seats representing each state. The census officially began last month in rural Alaska, and most of the U.S. will receive forms by mail the week of March 15.

Not everyone is happy about spending taxpayer money to tout the census during the Super Bowl.

Sen. John McCain, R-Ariz., tweeted this week that the government “shouldn’t be wasting $2.5 million taxpayer dollars to compete with ads for Doritos!” Sen. Johnny Isakson, R-Ga., called on the Census Bureau to justify every dollar of its $133 million ad campaign, citing the tight economic times.

GODADDY.COM

Domain sales must be way up! Go Daddy this year is forking over big bucks to be the only ones using sex to sell web services! Fox had refused to air some of the racy commercials. The hole idea is to show a sex ad and then revert the viewer to godaddy.com to view the uncensored version on there site. Great idea in my book! Sex still sells!

ALL I KNOW IS I MISS THE BUDWEISER FROGS!!!!

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Feb
05

Facebook is beginning to launch there more search oriented redesign today.  People are beginning to be graced with the ability to use it now but none of us at MAKEMEALIVE have as of yet.  They planned to launch to a few users initially for testing before releasing to the public in the following months. Facebook is going on there sixth anniversary and have desided to make some changes to there social network.

The redesign is built around the ability to do more from the homepage which I think is a no brainer.  Why should people have to search multiple pages and navigate when most can be accessible from a central point.  There is a much larger emphasis on the search bar as you can see in the photos it is huge for a web design.  Pushing the community to utilize the search ability more like twitter has.

They have streamlined the news and live feed together so you can see what your friends are doing.  As well as much of the applications being moved to a left sidebar.

“We’re releasing a set of products designed to improve your everyday experience,” said Facebook engineer Jing Chen in a blog post.  Facebook certainly has the money at this point to keep up this there commitment to being innovators.  Creating a more user friendly and easy experience for there network.  We have noticed that being that the Facebook staff is so large that they are creating the entire twitter movement integrated with there site.  I feel like it was bound to happen.

“For example, when you receive a Facebook notification about someone writing on your Wall or tagging you in a photo, you’ll see a red bubble appear in the left-hand corner, near the search bar. When you click on the icon, you’ll see a drop-down menu with the most recent notifications.”

Facebook, which now has more than 400 million users worldwide, is celebrating its sixth birthday. Founder Mark Zuckerberg said the site had helped make the world “more open and connected”.

“Thanks again for making Facebook a part of your life. Happy sixth birthday to Facebook and our whole community. We look forward to building more things and continuing to serve you for many more years to come.”

Facebook is continuing to evolve and stay committed to the user.  Stay posted as the changes begin to come in effect.  Also if you have been graced with the testing of the new layout.  PLEASE SEND US SCREENSHOTS!!

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Feb
03

As a site dedicated to inspiring and being a resource for creative business, we decided to recognize 6 great artists in there industry every month.  These artists are being recognized for pushing the industry and art in general.

First graphic artist is Pete Harrison from Paignton in the UK.  He has an amazing eye for color theory and composition.

Website

http://www.aeiko.net

Next we have Alexandre Efimov from Petersburg, Russia.  Alexandre is an extremely talented illustrator and graphic artist implementing quality unique vector imagery in his art.

Website

http://www.behance.net/Yofikus

Third we have Pawel Nolbert better known as HELLO COLOR from Warsaw, Poland.  We have been a fan of Pawel’s art for years at MAKEMEALIVE.  He has an amazing eye for composition, bright colors and uses illustration very tastefully within his art.

WEBSITE

www.hellocolor.com

Danilo Gusmao if from Sao Paulo, Brazil.  Danilo specializes in web design but as you can see below is a very talented and well rounded illustrator and graphic artist.  We love it!

WEBSITE

http://www.cubo.cc

Next we have Adolfo Correa from Santiago, Chile.  He is still a young and shows amazing talent and eye for tasteful design.

Finally we want to showcase Luke Lucas from Melbourne, Australia.  He has AMAZING typography!  He also is a contributer at LifeLounge.com which is daily goodness… enough said!  I could go on about Luke, very inspiring work. :-)

WEBSITE

www.lukelucas.com

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Feb
01

People have always created myths about robots being the villains.  That we as humans will build technology to inevitably destroy ourselves.  (Terminator)

Honda is a company founded by dreams.  Everyone thinks of them as automotive manufacturers.  Now we are here to expose that they are so much more.  The amazingly talented people at Honda have generated a series of documentaries.  It includes visionaries, scientists and even race car drivers.  Empowered by there dreams and philosophies they are making the impossible a reality.

Below is the short documentary on LIVING WITH ROBOTS.  It is a view into the evolution of Honda’s philosophies and vision to create a robot able to interact with humans daily lives.  Here is the first inside look at ASIMO.

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Jan
31

It is amazing some of the legendary acts who have never won a grammy!

CHECK IT OUT


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Jan
31

FunnyorDie.com is a social comedy website concept created by Will Ferrell and Adam McKay’s production company Gary Sanchez Productions.   If you haven’t visited the site,  it needs to happen! Hilarious!   The concept is that most content is user generated and voted on by the other user community.  Funny or Die has a large number of sketches with involve famous cameos by people like (James Franco, Natalie Portman).  The site has had much success and has come up with an unthinkable concept to combine web and tv!

“In a world where the Internet is just a ball of wires….” this Funny or Die Presents trailer which is premiering in Feb on HBO is poised to not let the FOB fans down.  They have got together some of the sharpest writers, actors and comedians in the business to have free rein to achieve what we have all been waiting for out of an HBO comedy series.

Not only has FoD gathered an amazing array of talent to perform and write for the series (Rob Huebel, Wayne Newton, Paul Scheer, Zach Galifianakis, Fred Willard, etc) but they are bringing our favorite Web series of all time to TV: Drunk History, in which comedians get boozy and explain how America came to be.  From the guys that brought you THE LANDLORD.

Get ready and enjoy Friday Nights on HBO in Febuary!

CLICK HERE TO VIEW THE FUNNY OR DIE PRESENTS WEBSITE

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Jan
30

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Jan
29

Red Bull and Shaun White have teamed up to create a custom half pipe in the back country of Colorado!

It’s taken two months and 30 heli-bomb dropped avalanches to break the snow up to create the perfect pipe!!

The story behind building it and all the BRAND NEW death defying tricks, Shaun has created, will debut tomorrow, 1/30/10, at 2PM EST on NBC!!

Watch the teaser video now!!

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Jan
29


The announcement of Apple’s iPad came with mixed reviews. Especially when Steve Jobs stated that the 3G Models will be using AT&T’s wireless network. Current iPhone users asked, ” Hasn’t Apple learned there lesson?!”

These concerns were quickly met with AT&T’s announcement to spend $2 Billion over the next year to improve their wireless networks. The main focus will be on major cities, including San Francisco and Manhattan, where the AT&T network is largely overloaded. Increasing the number of cell towers and the use of fiber-optic lines are among the their improvements. AT&T also launched the HSPA ( High Speed Packet Access ) 7.2 software ahead of schedule to combat their highest-to-date increase in wireless customers. Ken Dulaney, of Gartner Research, states ..” Apple wouldn’t have commited to them ( AT&T ), if they were going to have significant problems.”

For those of you that aren’t interested in using the tablet on AT&T’s 3G wireless networks, there are other options out there! First, the iPad is not exclusive to AT&T’s wireless service, like the iPhone! So you will have the ability to use it on other wireless providers. You can also opt for the iPad WiFi, which would only run on WiFi internet connections.

Being an iPhone user myself, I am skeptical of AT&T’s capabilities. However, I am excited to hear their plans improvements! I also feel that Apple made a very intelligent decision by not pigeon-holding their customers to an exclusive wireless provider and giving them an alternative with the WiFi models.

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Jan
27

iPad Video!

For detailed ipad promo video CLICK HERE

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